ABOUT SOURIRE

What is "Sourire" ?

"Sourire" is french for "Smile".

We, as the Brand, pursue the goal to be present and connect worldwide while spreading a positive message with different types of expression. Sourire stands for encouraging people to be happier in their life and stop focussing on dumb sh*t by creating clothes that we believe in and love to wear.

The Brand has a versatile and unique way to present its vision so you never know what to expect next. What we present today may be completely different to what we present in a year.

So be part of the journey to never miss out.